Description: The Donations Report provides a comprehensive list of all donations received and attributed to Tatango messages from the previous [day/week/month]. This report enables users to assess the direct impact of their messaging campaigns on fundraising efforts, offering insights into which messages prompted donations. By tracking donation performance, customers can better understand campaign effectiveness and refine their messaging strategies to drive further contributions. Frequency: Daily/Weekly/Monthly Output: .csv file Scope: Includes data from all lists on the account Customization: Users can request to append subscriber-level custom fields to the report, such as CRM IDs (e.g., cons_id from Blackbaud Luminate Online). These custom fields must be pre-configured within the list in the user’s Tatango account to appear in the report. Fields:
  • report_run_date: The date when the report was generated.
  • owner_account_id: The Tatango account ID for the owner account of the organization.
  • company_name: The name of the company associated with the Tatango account.
  • list_id: The unique Tatango ID of the list from which the messages containing the clicks were sent.
  • list_name: The name of the list in Tatango.
  • donation_platform_uid: The unique identifier from the fundraising platform the donation originated from.
  • donated_at: The timestamp of when the donation occurred.
  • message_id: The ID of the message from which the donation originated.
  • amount: The amount of the donation.
  • phone_number: The phone number of the subscriber who donated as a result of receiving the message.
  • created_at: The timestamp of when the donation was created in Tatango.